Marketo Custom Objects Setup Process:
Customer creates the Contact Custom Objects in Marketo, recommended field names below.
Customer ensures the 6sense integration user has access to these Custom Objects.
Customer informs 6sense once the objects are created in Marketo.
6sense to enable the export.
The synchs are executed through the account provisioned by the customer and use the MARKETO REST API.
6sense will refresh scores daily once the production instance is deployed.
Custom Object Name: Contact6sense
Example below with a Custom Object with 4 products using Product1, Product2, Product3, Product4.
Customer must rename the fields to match “real” product names. 6sense has provided a recommendation on the custom object and field naming convention shown at the bottom half of the document. Please provide any changes to the Customer Success team if the API names change.
Field Label (Display Name) | Field Name | API Name | Data Type |
|---|---|---|---|
MarketoContactID | MarketoContactId | MarketoContactId__c | LinkJoin to Marketo Contact Object on Id field |
Custom Key | customKey6sense | customKey6sense__c | StringSet as the UNIQUE KEY |
6sense Contact Intent Score Product1 | contactIntentScore6senseProduct1 | contactIntentScore6senseProduct1__c | Integer |
6sense Account Intent Score Product1 | accountIntentScore6senseProduct1 | accountIntentScore6senseProduct1__c | Integer |
6sense Contact Profile Fit Product1 | contactProfileFit6senseProduct1 | contactProfileFit6senseProduct1__c | Text (18) |
6sense Account Profile Fit Product1 | accountProfileFit6senseProduct1 | accountProfileFit6senseProduct1__c | Text (18) |
6sense Account Buying Stage Product1 | accountBuyingStage6senseProduct1 | accountBuyingStage6senseProduct1__c | Text(30) |
6sense Contact GradeProduct1 | contactGrade6senseProduct1 | contactGrade6senseProduct1__c | Text(18) |
6sense Account Numerical Reach Score1 | accountNumericalReach6senseProduct1 | accountNumericalReach6senseProduct1__c | Integer |
6sense Account Reach Score1 | accountReach6senseProduct1 | accountReach6senseProduct1__c | Text(18) |
6sense Contact Reach Score1 | contactReach6senseProduct1 | contactReach6senseProduct1__c | Text(18) |
6sense Score Date | contactScoreDate6sense | contactScoreDate6sense__c | DateTime |
Example of what it looks like in Marketo:
