This page describes the differences between filters in the legacy segment Management experience and the new Segment Management experience.
Filters with behavior changes
Filter Category in New Experience | Filter Name in New Experience | Behavior Change Description |
|---|
6sense AI | Contact Engagement Grade | Behavior in Old:
If any contact associated with an account has the selected engagement grade, the Account meets the filter criteria. Behavior in New:
If the contact with the lowest engagement grade associated with an account has the selected engagement grade, the Account meets the filter criteria. *Contact Engagement Grade (Deprecated) will be shown on segments migrated from old experience using this filter. |
6sense AI | 6QA Status | Added option to select “Days from Latest 6QA”. |
Company | Technology Used | Only shows technologies that are configured in Settings. Added option to choose “confidence score” of technologies. The default “confidence score” is 70. |
CRM & MAP | CRM filters: Salesforce Account Salesforce Contact Salesforce Lead Salesforce Campaign Member Status Salesforce Opportunity Dynamics Account Dynamics Contact Dynamics Lead Hubspot Account Hubspot Deal Days Since Last Sales Activity
MAP filters: Marketo Contact Pardot Contact Hubspot Prospect | Enhancement Summary:
Offers major enhancement in new experience to the ideal result when multiple CRM and MAP filters are used in a segment. In old segment experience, all the segment filters are joint at MID level (6sense company ID). Therefore, when the filters use data from CRM Account, CRM Contact, MAP Contact and CRM Opportunity, you may not be getting result you wished for. Behavior change explained with example filter set: 
Behavior in Old Experience for the example filter set:
“All the accounts that has any Salesforce contact that lives in San Francisco and any Salesforce contact that has title Sr Marketer. They may or may not be the same Salesforce contact.” Behavior in New Experience for the example filter set:
“All the accounts that have a Salesforce contact that lives in San Francisco and has the title Sr Marketer.” *There will be a deprecated version of these filters shown on segments migrated from old experience using this filter. |
Advertising | Engaged Accounts (6sense Campaigns) Engaged Accounts (Linkedin Media Campaign) Engaged Accounts (External Media Campaign) | Enhancement Summary:
Match the definition and logic for Engagement Accounts in the Advertising Dashboard. Behavior in Old Segment Experience:
“Accounts that have any activities after reached by the ads campaign.” Behavior in New Segment Experience:
“Accounts that have click-throughs or view-throughs as a result of the ads campaign.”
*There will be a deprecated version of these filters shown on segments migrated from old experience using this filter. |
Segments and Lists | Account in Segment | Behavior in Old Segment Experience:
Segments created via filters, CSV uploads, CRM list and report syncs are all available to be selected in this filter Behavior in New Segment Experience:
Only segments created via filters will be available to be selected. To use external lists created via CSV uploads and CRM list and report syncs, you will need to use the following filters: |
Filter operators with behavior changes
Filter Operator | Impacted Filters
(Filter name in new experience) | Behavior Change Description |
|---|
Does not Equal | Current Opportunity Status Current Opportunity Stage Media Impressions Served (LinkedIn Campaign) Clicks (LinkedIn Campaign) Clicks (External Media Campaign) Media Impressions Served (External Media Campaign) Clicked Marketing Email Attended Event Total Anonymous Activities Total Known Contacts | Behavior in Old Experience:
Accounts that have any associated CRM Accounts that did not have selected activities. Behavior in New Experience:
Accounts that none associated CRM Accounts had the selected activities. * There will be a deprecated version of this operator in impacted filters shown in segments migrated from old ewpxerience.
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A defined set of accounts or contacts used for targeted marketing and sales efforts.
Customer Relationship Management, an external platform used to manage your relationships and interactions with potential customers and clients.
Marketing Automation Platform, a 3rd-party platform that automates your marketing tasks and workflows, allowing for more efficient marketing campaigns.
A Customer Relationship Management (CRM) platform that helps businesses manage customer interactions and data.
Comma-Separated Values, a file format used to store tabular data in plain text, where each line corresponds to a row in the table and each value is separated by a comma.