The Revenue AI for Sales AI Writer helps sales reps generate personalized emails using AI, leveraging intent data, technographics, and other insights for highly relevant messaging. Users can generate emails quickly and personalize them as needed.
How to generate AI-powered emails
Users can generate AI-powered emails from the following pages in SI by clicking on the envelope icon:

This AI Writer button is available in the following areas of SI:
Dashboard > People
Dashboard > Recommended Actions
Discovery > People
Account Details > Persona MAP
Highlights > Actions
People Details Page
Chrome Extension
Personalization options
After generating an email, users can personalize it by clicking on the Personalize button and selecting their preferences:

Insights: Customize your email using data from intent, web activity, technographics, and psychographics. Select one or more options.
Tone:
Formal
Witty
Professional
Email Frameworks:
BASHO – Cold outreach with high personalization.
Feel-Felt-Found – Overcoming objections and building trust.
Challenger – Thought leadership and shifting perspectives.
Formatting Options:
Shorter
Longer
Bullet Points
None
Data credits
Each generated email per contact costs 1 data credit, and includes 4 regenerations.
If you don’t have credits to spend, your admin can allocate credits.
Feedback and editing
Users can edit and refine AI-generated emails before sending.
Provide a thumbs up/down to improve AI performance over time.
Once satisfied, users can copy the email for use.
FAQ
Can I regenerate an email if I’m not satisfied?
Yes, each generated email has 4 free regenerations.
Can I edit the AI-generated email before using it?
Yes, users can manually edit the email before copying and sending it.
How does AI Writer personalize emails?
AI Writer leverages intent, technographic, and psychographic data, and combines it with prospect information, prospect’s company, and CRM data (if available), as well as your selected personalization preferences.
What should I do if the AI-generated email is not relevant?
Try adjusting personalization settings or provide a thumbs-down for AI improvement.
Can I use the AI Writer for all types of emails?
The AI Writer is designed for prospecting and outreach emails. AI Writer can generate highly personalized cold outreach emails tailored to each prospect. It pulls in relevant data like company info, intent signals, and contact insights to make every message feel targeted. This helps BDRs save time on research and focus more on selling.
What are email frameworks?
Email frameworks are templates that help you structure your emails for specific purposes, such as cold outreach or handling objections.
Can the AI Writer generate first touch emails by looking at past conversations?
Yes, the AI Writer can take into account past conversations and use the information in the emails being written.
What happens to my data when using the AI Writer?
Your data is never used to train third-party models. We use secure, encrypted channels to send and process your data, and it remains within your instance.
Can I generate only emails or subjects too?
You can generate both emails as well as the subject line for this email.
What if I have feedback or suggestions?
You can reach out to your CSM for feedback and suggestions. Moreover, we strongly encourage users to provide feedback on the email simply by clicking a thumbs up/thumbs down on the email generated.
Is the AI Writer included in my plan?
AI writer is available for all SI customers.