--- title: "Integrating 6sense with HubSpot MAP/CRM" slug: "integrating-6sense-with-hubspot-mapcrm" description: "Integrate 6sense with HubSpot for seamless data syncs, enhancing your CRM and MAP insights. Follow our guide for a smooth setup process." updated: 2026-01-14T19:42:44Z published: 2026-01-14T19:42:44Z canonical: "support.6sense.com/integrating-6sense-with-hubspot-mapcrm" --- > ## Documentation Index > Fetch the complete documentation index at: https://support.6sense.com/llms.txt > Use this file to discover all available pages before exploring further. # Integrating 6sense with HubSpot MAP/CRM This guide describes the process of integrating 6sense with a production instance of HubSpot CRM or MAP. This integration will perform nightly data syncs based on changes to CRM or MAP data. ## MAP Integration ### Things to know before you begin - Prerequisite: To export scores or segment names to custom objects or fields in the HubSpot, the 6sense<>HubSpot integrated user must have the HubSpot Super Admin persona. If you are only pushing scores or segment names to standard HubSpot objects or fields, Super Admin permissions are not required. - [Minimum Object Requirements for CRM and MAP Integrations for ABM Customers](/v1/docs/minimum-object-requirements-for-crm-and-map-integrations-for-abm-customers#map-integrations) for information on what objects will be synced. Objects synced will be based on your 6sense package. - Log out of any HubSpot CRM or MAP sessions prior to beginning the integration as this can sometimes interfere with the integration process. - Customers on any of the following packages who are utilizing any Export/Enrichment use cases in the 6sense platform should enable the Enrichment App. - ABM Essentials - ABM Predictive - Data Workflows - Audience Workflows - Sales Intelligence ### Integration steps To set up your HubSpot MAP integration in 6sense, follow the steps below: 1. Navigate to **Settings** by clicking on the gear icon on the top bar, and select **Integrations**. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/integrations-nav(4).png) 2. Click on **HubSpot** when presented with the list of supported MAP integrations. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/Screenshot-2023-10-10-at-7.06.13%E2%80%AFPM.png) 3. Click **Connect** in the top right of the HubSpot integration page. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/Screenshot-2023-10-10-at-7.10.09%E2%80%AFPM.jpg) 4. In the next step, you will see two HubSpot Apps. - **6sense App:** This app syncs HubSpot MAP data to 6sense, allowing you to view Intent data, Predictive Analytics, and other insights layered onto your existing accounts. It also enables access to 6sense Sales Intelligence within HubSpot for customers with the Predictive package. - **6sense Enrichment App:** This app facilitates exporting 6sense data into HubSpot to enrich your MAP accounts. - We recommend that both apps have the same user. However, if the customer prefers to log in with a different user for any reason, the new user authenticating in the Enrichment app must belong to the same HubSpot portal as the one logged into the 6sense app. - **Note:** ABM only package customers will only see the 6sense App since there is no enrichment use case. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp1.jpg) 5. Click **Sign in with HubSpot** for the 6sense App. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp2.jpg) 6. Once you have successfully signed in to the 6sense app, proceed to sign in to the 6sense Enrichment app. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp3-1.jpg) 7. Once both sign-ins are authenticated, click **Next**. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp4.jpg) 8. Flip the Data sync flag to the **ON** state. Click **Finish** to complete the setup. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp6.png) 9. Once valid credentials have been saved, 6sense will automatically begin to verify that the provided HubSpot user has sufficient permissions to access and sync the required data objects from HubSpot. If we detect that the integration user has sufficient permissions, then you will see the following screen: ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp7.jpg) ### Post-integration and what to expect Now that the integration setup is complete, a permission check will run. If successful, HubSpot objects will be queued to sync, and this syncing process should complete within 24 hours. However, this sync may take longer depending on the number of records to be synced. ## CRM Integration ### Things to know before you begin - Prerequisite: To export scores or segment names to custom objects or fields in the HubSpot, the 6sense<>HubSpot integrated user must have the HubSpot Super Admin persona. - See [Minimum Object Requirements for CRM and MAP Integrations for ABM Customers](/v1/docs/minimum-object-requirements-for-crm-and-map-integrations-for-abm-customers#map-integrations) for information on what objects will be synced. Objects synced will be based on your 6sense package. - Log out of any HubSpot CRM or MAP sessions prior to beginning the integration as this can sometimes interfere with the integration process. - Customers on any of the following packages who are utilizing any Export/Enrichment use cases in the 6sense platform, should enable the Enrichment App. - Revenue Marketing - Predictive add-on - Data workflows - Audience workflows - SI Team, Growth and Enterprise/Lite ### Integration steps 1. Navigate to **Settings** and select the **Integrations** tile. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/integrations-nav(4).png) 2. Click on **HubSpot** when presented with the list of supported CRM integrations. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/Screenshot-2023-10-10-at-7.23.51%E2%80%AFPM.png) 3. Click **Connect** in the top right of the HubSpot integration page. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/Screenshot-2023-10-10-at-7.10.09%E2%80%AFPM.jpg) 4. In the next step, you will see two HubSpot Apps. - **6sense App:** This app syncs HubSpot CRM data to 6sense, allowing you to view Intent data, Predictive Analytics, and other insights layered onto your existing accounts. It also enables access to 6sense Sales Intelligence within HubSpot for customers with the Predictive package. - **6sense Enrichment App:** This app facilitates exporting 6sense data into HubSpot to enrich your MAP accounts. - We recommend that both apps have the same user. However, if the customer prefers to log in with a different user for any reason, the new user authenticating in the Enrichment app must belong to the same HubSpot portal as the one logged into the 6sense app. - **Note:** ABM only package customers will only see the 6sense App since there is no enrichment use case. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp1.jpg) 5. Click **Sign in with HubSpot** for the 6sense App. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp2.jpg) 6. Once you have successfully signed in to the 6sense app, proceed to sign in to the 6sense Enrichment app. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp3-1.jpg) 7. Once both sign-ins are authenticated, click **Next**. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp4.jpg) 8. Flip the Data sync flag to the **ON** state. Click **Finish** to complete the setup. ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp6.png) 9. Once valid credentials have been saved, 6sense will automatically begin to verify that the provided HubSpot user has sufficient permissions to access and sync the required data objects from HubSpot. If we detect that the integration user has sufficient permissions, then you will see the following screen: ![](https://cdn.us.document360.io/0e2cd0a2-b3b3-495b-80df-96f8381febea/Images/Documentation/hubspot-enrichmentapp7.jpg) ### Post-integration and what to expect Now that the integration setup is complete, a permission check will run. If successful, HubSpot objects will be queued to sync, and this syncing process should complete within 24 hours. However, this sync may take longer depending on the number of records to be synced. ## FAQ #### Are [bot activities](https://knowledge.hubspot.com/marketing-email/understand-bot-filtering-in-marketing-email-analytics) excluded from the synced HubSpot activities? Yes, 6sense doesn’t sync any bot activities, as these are excluded from the syncing process. Customer Relationship Management, an external platform used to manage your relationships and interactions with potential customers and clients. Marketing Automation Platform, a 3rd-party platform that automates your marketing tasks and workflows, allowing for more efficient marketing campaigns. The process of enhancing existing records in a CRM with additional data, such as updated job information or company details. The name of our product that manages the flow of data between systems, enabling tasks such as contact purchases and data enrichment. The name of our product that provides insights and analytics to help you improve your sales strategies and decision-making. Sales Intelligence; the name of our product that provides insights and analytics to help you improve your sales strategies and decision-making.