While TechTarget is not directly available in Sales Intelligence (SI), sellers can use Revenue Marketing segments in SI to find which accounts are relevant.
For more information refer to Integrate 6sense with Informa TechTarget.
Set up a segment with TechTarget filters
A Revenue Marketing (RevM) user creates a segment that uses TechTarget filters.
In RevM, go to Segments.
Select Create Segment.
Search for the TechTarget company intent filters.
Select the filters you want and set up their logic.
Select Save Segment. We suggest giving it a name that includes “TechTarget”.
View TechTarget accounts in SI
Sellers can view the TechTarget accounts using the segment filter in SI Discovery.
Go into the Discovery page.
Select the Company tab.
In the filter list, go to the Company > Segments > Segment filter.
Within the text field of the Segment filter start typing the name of the segment that was created in RevM and select the segment.
The Company list on the right side will start to load with accounts.
Important: Save this list view by selecting Save above the selected filters. You can then repeatedly access this list under the "Saved filters" tab.