6sense Account Data – Dec 2022 release

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At 6sense, we understand that you rely on high-quality data to unlock potential revenue across your marketing, sales, and operational efforts. That’s why we are constantly monitoring and enhancing the performance of our data to ensure you can go-to-market with confidence. By employing a host of new technologies, we were able to improve the accuracy of the overall dataset. Additionally, by adopting new sources and tweaks to the account data algorithm, we also added new account records for you to use.

Rest assured that we have taken extreme care and caution to only remove invalid accounts from the 6sense data set. This update is unlikely to impact any accounts that you are prospecting, and we are optimistic you’ll see immediate improvements across your data quality and account performance. For more information about 6sense’s account data mechanism, please take a spin through this detailed support article