Featured Releases
Revenue AI for Sales (RAIS)
UX Improvements on Persona MAP
We have made the following UX updates to the Persona Map:
The new people filter lets you filter the CRM, non-CRM and MAP contacts or leads.
New “Job title” filters to help you find buying personas for your ICPs.
Collapsible view of the persona map.
New columns on the list view to maintain consistency across the dashboard and details page.
Bulk “Export to CRM” option under the list view along with the existing bulk “Add to SEP” option.
Export Tiebreakers:
The new Account Selection (Tie-Breaker) feature enhances the accuracy of contact exports from 6sense to customers CRM. It allows users to manually select the correct account when multiple matches are found, ensuring that contacts are correctly associated with the right accounts. This eliminates the risk of mismatches and improves data quality, saving both time and resources for users managing complex account structures.
Key Benefits for Customers:
Ensures correct contact-to-account mapping, reducing errors.
Improves data quality by preventing incorrect account assignments.
Saves time by allowing bulk exports and applying accounts to multiple contacts in single click.
Provides flexibility to create new accounts when no match is found (with admin permissions).
Enhances transparency with audit tracking of selected accounts.
Revenue AI for Operations (RAIO)
MAP Enrichment for Marketo, HubSpot (All records)
This feature allows Operations team(s) to ensure 6sense’s high quality data live inside their MAP system, all while remaining in sync with CRM. Whether in real-time, on a schedule, or ad-hoc, you now have ability to enrich incoming leads or existing records within your our supported MAPs to date: Marketo or HubSpot.
Key features included:
Real-time enrichment of incoming MAP leads.
Enrich all MAP leads with 6sense intelligent signals.
Filter logic to enrich Leads created in the last week or day.
Enrich multiple audiences via a single workflow.
Push segment names to MAP starting from all records.
Please note, we will continue to invest into our MAP enrichment capabilities with start from segment as our next item in line.
“Contains” Filter Change
To date, the “contains” filter within Data Workflows Enrichment is case sensitive. With this release, we have removed such expected behavior due to the different variations of a given value (i.e., North America vs. NORTH AMERICA).
By doing so, we are empowering our users to capture the right set of variations without the need to worry about case sensitivity.
Other Releases (Horizontal)
Security Enhancements:
We are excited to announce new security enhancements that will provide your team with added access control! Just-in-time (JIT) access enables your Administrators to control 6sense employee’s elevated access to your org for troubleshooting or maintenance. With these security enhancements, you are in control.
Key features:
New Feature – 6sense Team Access in Settings helps you clearly manage 6sense’s access to your platform.
Ability to delegate organizational edit access to specific 6sense users at any time.
Ability to delegate organizational edit access to specific 6sense users for a specified period of time with automatic expiration.
Ability to completely remove organizational level visibility from 6sense, depending on your security needs (note, this may impact support timelines).
During implementation & onboarding (the first 90 days), the following authorization rules are used by default:
Specific 6sense employees that will be assisting you with setup tasks will have edit access.
After 90 days, these 6sense employees will automatically be switched from edit to standard view only access.
If customers wish to grant 6sense employees with edit access after the 90 day period, they must use the 6sense Team Access user interface.